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Sairbeen BBC Urdu Aaj News

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Sairbeen
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BBC World Service has launched the first ever BBC Urdu TV programme, Sairbeen, which will be broadcast by Express News in Pakistan.

Sairbeen draws on the strength of the BBC?s international newsgathering operation, which commands levels of trust, relevance and reach unmatched among international news providers. Sairbeen brings Express News viewers the best of the BBC?s journalism, analysis and interviews to get behind the stories on the global news agenda that resonate with Pakistani audiences. The programme also features regular items covering Pakistan?s latest cultural developments, social-media trends, as well as travel, business and economy.

The new BBC TV programme builds on the longstanding success of the flagship daily BBC Urdu radio programme brand, Sairbeen, which is a household name in Pakistan. The launch of the new TV programme with the same name further strengthens the BBC?s offer to the region and commitment to audiences in Pakistan.

Host:?Aliya Nazki?|?Genre:?News-Talkshow
Monday, Wednesday & Friday at?11:05 pm | Channel:?Express News

 
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